Have you ever thought about what the outcome would be if Mars were to design Sportswear? Or if Bang and Olufsen designed Kitchenware? 

The following projects' aim to discover just this. By extrapolating the brands: investigating what the brands mean to me, discovering what makes the brands just so, I was able to come up with several solutions to this brief.

A further explanation can be found here.

Image 1 & 2: Kitchen Scales.

Image 3 & 4: MP3 Player.

 

 

Brand Extension.


 
Catalogue of Work:
Product Graphic & Web Essays & Presentations
Cutlery.
Kitchen Scales.
Lunch Box.
Toast Rack.
Salt & Pepper.
Toaster.
Packaging.
Sketch-A-Day.
MP3 Player.
DAB Radio.
Computer.
Torch Stand.
Power tools.
Radio.
Water Containers.
Bridge.
Hole Punch (Model) .
Hole Punch (CAD).
Games Pieces.
Geometric Forms.
Non-Literal Form.
Shower Gel.
Chocolates.
Relief Housing.
Folder.
Baby Bath.
Street Lights.

Clock.
Watch.
Magic.


Photography.
Web Design.
H.A.F.W.A.Y. Logo.
Convertiv.
Who am I?

A Journey.
Barcodes.
School Logo.
Shop Front.
Fundraising Event.
After Effects.
'A Design Pitch'.
Technological Change.
Business in Design.
Visual Analysis.
Ergonomics.
Minimalism.
Materials & Processes.
Corporate Identity & Branding.
ID of the Future.
Comparative Product Analysis. 

Visit my Web Blog and Coroflot accounts.

© Joanna Morgan 2006 - Present